ODE TO FREEDOM

MANILA GRACE ADV CAMPAIGN SPRING SUMMER ‘22

Manila Grace flies high in the air introducing the new SS 2022 campaign: ODE TO FREEDOM.

The focus is the hot air balloon, evoking the key values of the story: an invitation to all women to enjoy their newfound freedom and take flight again towards a brighter future .

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The dreamy en plein air setting reflects Manila Grace women's urge to get back into the game.

Creative, positive, determined, and above all independent and able to express themselves again.

The parachute sheet inflates, becomes large, hovers and then descends along the Tuscan coast, in a proud tribute to the beauty of the Italian region.

Sky is the (only) limit.

Breezy, flowing silhouettes are combined with an eye-catching palette mixing the colours of the sky and the earth into colourful, positive prints.

A balanced mix of casual and more elegant looks: the perfect combinations for carefree and fun summer evenings.

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